My Verizon
My Verizon App & My Verizon Online, serving over 140 million customers.
My Verizon App
To differentiate themselves once more, Verizon needed to rethink how they engaged their customers. We created a brand new optimized app experience—it’s the 4th most downloaded utilities app, 3 years in a row. Providing complete self-service through a clean & intuitive design with a friendly, approachable tone over a conversational interface.
Everything from the Feed, to Data Hub, to Shop PDP’s, to account & paying your bill with ease, all in a single tap. A service/utility app that's simple, reliable, and truly puts the customer first. Design wise, taking simple queues from classic and impactful Swiss design, large bold typography and a reductive color system shows users what’s the most important with the highest visibility.
Inside the My Verizon App, we also created Verizon Up, a premium loyalty rewards program. Users can claim rewards of many different varieties with credits. They can also track their progress, claim Super Tickets — tickets to events that become available when the countdown reaches zero. And hyper-exclusive Dream Tickets, which are only available to the most valued users.
My Verizon Online
Verizon asked us to reimagine VerizonWireless.com for all signed in customers — empowering them to easily manage and serve all their account needs with the utmost satisfaction. We tackled this monumental brief by creating an intuitive guide that knows exactly what you want, when you want it. Through the use of analytical data, extensive user testing and streamlined UX design and copy, we turned the static digital landscape into a dynamic in-store representative.
The result; signing into VerizonWireless.com feels likes a premium experience which makes account management effortless and personal.
Vision work: Live Tiles in dynamic alert mode when a user needs to make an action on the account.
Vision work: dynamic search results, conversational chat bot and intuitive account check up.
Credits
Agency: AKQA
Client: Verizon